Where the rubber meets the road.
One of the key components to great content marketing is its ability to engage your audience. That is, after all, the entire point of creating content in the first place. Therefore, we don’t view a content marketing strategy being complete without a social media strategy being part of it.
As part of our overall content marketing strategy, we set separate social media goals, recommend the social media channels that your audience is using and scope out how we are going to distribute content, engage audiences and drive traffic back to your website from social media. As a professional services firm, your business thrives on client relationships and so we help you effectively connect with your audiences onlines so that you can eventually build your relationship offline.
Compliance concerns? Not to worry. We are familiar with the compliance rules surrounding financial services and healthcare. We know how to follow the rules and still leverage these powerful channels so that you’re not missing out on the incredible opportunity to start conversations and build relationships with your ideal clients.
Social media is a place where life happens and people connect. Social media is where you can reach more ideal clients, make a connection, deliver value, build trust and earn not just followers, but advocates for you and your brand. If you still think your brand doesn’t need social media, then we’re not the right fit for you!