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How to Use Google Analytics to Track Your Content Performance

by Lisa Hinz | Sep 11, 2018 | Content Marketing, Marketing Strategy, SEO

Google Analytics is a powerful tool used by millions of people and businesses on a daily basis. In fact, 74.5% of the internet’s top 100,000 websites use it to track website performance every day. And if you’re a business that’s trying to generate qualified...

What You Should Expect to Pay for Content Marketing

by Lisa Hinz | Feb 26, 2016 | Content Marketing, Marketing Strategy

The question of how much you should expect to pay for content marketing seems to be a mystery to most. Often times, it can be difficult to get a sense for how much you should be budgeting for content marketing and what a fair price to pay even is, especially if...

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