by Lisa Hinz | Nov 6, 2018 | Branding, Content Marketing, Marketing Strategy
There is no such thing as one perfect landing page since every business and industry uses them for different purposes. Nevertheless, there are some out there that are exceptionally good at generating high conversion rates, which is the true measure of an effective... by Lisa Hinz | Apr 21, 2015 | Life Reflections
The day is long, but the years are short. Confronted by choice, after choice, after choice Knowing which one will lead me to where Is uncertain at best, filled with despair. The sun hangs in the sky, same way every time. It is what it is, no riddles or... by Lisa Hinz | Mar 13, 2015 | Branding
Nowadays, I don’t think there is much question over the validity and the effectiveness of a personalized approach to branding, marketing and customer experience. But, what I think may still be largely confused is that it’s not about a “personalized...